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AlidadeIntegration

Cancelled a $15K+/year Qualtrics licence without losing 25,000 historical cases

Full Qualtrics survey logic rebuilt in a custom platform, plus a live answer importer.

The full Alidade story
Alidade: Integration

  • $15K+

    yearly licence removed

  • 25,000

    historical cases migrated

  • 100-200

    questions per instrument rebuilt

logicflow · alidade · the work
before

The challenge

  • The lab paid $15K+ per year for Qualtrics and had little control over how assessments looked and worked.
  • Key features were missing: subgroup filtering and custom benchmarking.
  • Each instrument had 100 to 200 questions with display, skip and branch logic, matrix, NPS, Likert, reverse scoring and quotas.
  • The researcher would not accept a lossy migration. Feature parity had to come before cutover.
what we built

The solution

  • Rebuilt the full Qualtrics logic set: display, skip and branch logic, embedded data, matrix, NPS, Likert, reverse scoring, quotas.
  • Anonymous and email distributions in the custom platform.
  • A Qualtrics-to-platform importer for historical exports and ongoing responses.
  • A one-time bulk migration of the 25,000-case SpiritPulse dataset from a Stata export.

after

The results

  • Achieved a cancelled Qualtrics subscription, without forfeiting any validated historical case.
  • Merged 25,000 SpiritPulse cases with 40,000+ legacy STI responses in one database.
  • Achieved Qualtrics feature parity in the survey builder, so clients self-serve without our help.
  • 473 distributions now run in the platform.
“It's much cleaner. A clean, world class UI is going to be crucial for selling it.”
Dr. Todd Hall, Founder, Alidade

built with

  • Angular
  • Node.js
  • Oracle
  • Qualtrics API

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